Wednesday, July 20, 2011

Steven Johnson on Where Good Ideas Come From

I have been reading Steven Johnson quite a bit lately and I dare say he seems to make a lot of sense. My career has been a blend of natural history, television, publishing and travel and while it is unconventional, it may be just the thing to foster creativity. Johnson goes through many 'Eureka' stories in his book, but ultimately concludes that 'Eureka moments' are far less common than history suggests. Most ground breaking discoveries are the result of 'slow hunches'. Good ideas take time to come about and do so as a result of numerous influences coming together and eventually fusing in a coherent pattern. I've not read anything so encouraging in a long while.

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